Events and Marketing Coordinator
Job Type: Part-Time Hourly ($18-$25 an hour dependent on experience)
Reports To: Store Owner
About Us:
The Brown Dog Bookshop is a cozy, independent bookstore dedicated to fostering a love of reading and supporting our local community. We specialize in a carefully curated selection of books across genres, host regular bookish events, and pride ourselves on offering a warm, personalized experience for every customer who walks through our doors.
Position Summary
The Events & Marketing Coordinator plans, promotes, and executes engaging in-store and off-site events while supporting the bookstore’s marketing and outreach efforts. This role blends creativity, organization, and community engagement to help grow our audience and strengthen our presence locally and online.
Key Responsibilities
Events
Plan, coordinate, and execute author events, book signings, readings, workshops, book clubs, and community gatherings
Serve as the primary point of contact for authors, publishers, publicists, and event partners
Manage event logistics, including scheduling, setup, staffing needs, A/V coordination, and breakdown
Create event timelines and ensure smooth execution on event days
Track attendance, gather feedback, and help evaluate event success
Marketing & Promotion
Create and schedule promotional content for social media, email newsletters, and the website
Design or coordinate creation of event flyers, posters, and in-store signage
Write clear, engaging copy for event listings, newsletters, and promotional materials
Maintain and update the events calendar across platforms
Assist with brand consistency across all marketing materials
Community Outreach
Build and maintain relationships with local authors, schools, libraries, nonprofits, and businesses
Represent the bookstore at community events, fairs, and partnerships when needed
Support collaborative events with local organizations and creators
Administrative & Support
Maintain event records, contact lists, and promotional archives
Track event-related expenses and assist with basic budgeting
Support general bookstore operations as needed during events
Qualifications
1–3 years of experience in events coordination, marketing, communications, or a related field (retail or arts experience a plus)
Strong written and verbal communication skills
Excellent organizational skills and attention to detail
Comfortable managing multiple projects and deadlines
Familiarity with social media platforms and email marketing tools
Interest in books, authors, and independent bookstores
Ability to work evenings and weekends as required for events
Preferred Skills
Graphic design experience (Canva, Adobe, or similar tools)
Experience with event ticketing platforms (e.g., Eventbrite)
Basic photography or video skills
Knowledge of the publishing industry
Why Join Us?
Working at The Brown Dog Bookshop isn’t just a job—it’s a chance to be part of a space that values stories, connection, and curiosity. If you’re someone who loves books and wants to help others find the perfect one, we’d love to meet you.